Fenty Beauty – A Line For All Ages, Races & Attitudes

“Fenty Beauty was created for everyone: for women of all shades, personalities, attitudes, cultures, and races. I wanted everyone to feel included. That’s the real reason I made this line.” – Rihanna

After two years of teasing, Rihanna’s makeup line, Fenty Beauty is finally here.

The surprise release of Fenty Beauty came early September and took the makeup world by storm. Beauty gurus and MUA’s everywhere flocked to stores to get their hands on this inclusive line that is primarily focused on complexion.

Reviews can be found everywhere as it is hailed as one of the most sweat and humidity proof foundations that aims to include all types of women everywhere.

Designed to feel lightweight, its skin-like coverage enhances your natural beauty, making skin look like skin, with less imperfections.

Rihanna’s attitude to beauty encourages you to take risks and try something new.

“Makeup is there for you to have fun with, it should never feel like pressure. It should never feel like a uniform. Feel free to take chances, and take risks, and dare to do something new or different.” – Rihanna

This mantra of Fenty Beauty is completely pro age! It is inspiring taking more chances, feeling comfortable in our own skin and encouraging everyone to use make-up as a choice for self-expression, instead of a way to cover up wrinkles and imperfections!

What are we excited about?

The Pro Filt’r Instant Retouch Primer –

This oil-free primer smoothes away the look of pores, visibly evens skin tone and texture, and instantly absorbs shine without feeling dry or chalky.

The Pro Filt’r Soft Matte Longwear Foundation –

With a boundary breaking 40 shades of foundation available, this longwearing, light-as-air texture is undetectable on skin — so you always look like you. 

The Fenty beauty line includes a range of other products, like the 6 Killawatt highlighters (which will give you a beautiful dewy finish that shows off your natural features), all aiming to give you a natural, lightweight finish you will love.

In the UK, you’ll be able to find Fenty beauty exclusively at Harvey Nichols.

What do you think about the natural beauty revolution, would you try a beauty line to embraces your natural appearance? Let us know what you think on our Social Media.

Featured image credits: Instagram / Fenty Beauty


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